Boasting speed, power and convenience inside a timeless design, the Artisan Power Plus Blender from KitchenAid is the key to fast and healthy cooking, without compromise. Powerful motor Thanks to its impressive 3. 5 Peak HP Motor, the Power Plus is able to blend quickly and easily through all kinds of ingredients, even tough frozen fruits and fibrous vegetables, delivering perfectly smooth results. Adapti-blend programmes Effortlessly blend your recipes using one of the 3 automatic programmes - smoothies, juices or soups. Read more… Each option has a unique range of varying speeds to suit your desired consistency, and it even comes with a self-cleaning setting to save you the trouble. Precision power dial and Pulse The Artisan Power Plus is equipped with continuous variable speed control that ranges from 1-11, offering total flexibility. Thermal Control Jar For added ease, KitchenAid's exclusive Thermal Control Jar allows you to blend and heat soup in just 5 minutes.